Category: Social Media and the Web

Social media, blogging, tweeting, facebooking, web design, and all the stuff that isn’t here yet. Subcategories highlight some areas of particular expertise.

Plans for Basic Bilingual [en]

[fr] Projets de développement pour le plugin WordPress Basic Bilingual, qui rend ce blog bilingue.

Here are the next improvements I want to make to the WordPress plugin Basic Bilingual. Considering my coding skills, they will happen slowly, so feel free to lend a hand if you think you can.

  1. Move the language definition to the admin screen. There’s already a screen and an option there, so it’s a simple case of copying and modifying code around to create options for language 1 and language 2, and create a simple function to retrieve the values at the beginning of the plugin.
  2. Allow WordPress search to access the other-excerpt field. The Keyword Search in Plugin Table example in Codex is close enough to what I’d like, only it would need to search in the postmeta table instead of a custom plugin table.
  3. Here’s the big one. Append a language code to any WordPress URL (except permalinks) to filter out posts from the other language. Ideally, would display posts in the language and also the other-excerpts of posts in the other language, with different formatting (smaller title font to distinguish them from full posts written in the desired language). Am reading up on wp-rewrite, permalinks for custom archives, WordPress queries and custom queries. I feel I’m onto something, but I also feel just a little bit out of my depth.

Log-Out Day: Victims of Technology, or a Chance to Grow? [en]

[fr] Les initiatives de "déconnection" comme le Log-Out Day en Corée sont à mon avis symptomatiques d'une immaturité dans l'utilisation des nouvelles technologies, aussi bien à l'échelle personnelle que sociétale. Nous pouvons nous voir comme les victimes de la technologie et la rejeter avec fracas (pour toujours ou pour un jour) ou bien la voir comme une opportunité d'évoluer et de grandir en tant que personnes.

The last link from Laurent‘s post Defriendization is the future of social networks that I want to comment upon is about Log-Out Day in Korea. (Read my first two articles about his post: Defriending, Keeping Connections Sustainable and Maybe Superficial and Scale in Community and Social Media: Bigger is not Always Better.)

We need to be able to disconnect, but again, I’m not sure it’s really worth making a statement about, or taking a stand for. Do we have “electricity-free” days? We do have “car-free” days here, but they’re rarely followed. All this reminds me of the Addicted to Technology meme.

For me, the existence of things like a “Log-Out Day” is a symptom that we (as a society, as individuals) have not yet come to terms with the new technology in our lives. We are not mature in our usage of these tools. We haven’t learned to set boundaries that make sense for us, and we’re not good at enforcing them.

Do you take non-critical work phone calls when you’re taking time off? Do you let new e-mail interrupt you when you’re deep in something else? Do you have trouble saying “no” to the almost infinite requests of the connected world? Do you face difficulties in your relationships with other people, and take the “easy way out” of moving almost all your social life online? I could go on and on.

We can be victims of technology, and resort to rejecting it in sometimes dramatic knee-jerk ways (Log-Out Day, deleting one’s Facebook account, shutting down one’s blog, etc.) — or we can seize the opportunity to grow as human beings.

I do not have to leave my cellphone at the entrance to ignore incoming calls, or not use it (like when I’m on holiday, or during the week-end). I can be lazy about responding to friend requests, rather than deleting my Facebook account because I can’t keep up. I can spend a “technology free” week up in the mountains without checking my e-mail even though I have my iPhone and computer with me. I can decide to not turn back to fetch the cellphone I forgot at home, and go out without it instead.

I can be a hyper-connected person without letting it eat my life away.

Scale in Community and Social Media: Bigger is not Always Better [en]

In his blog post Defriendization is the future of social networks, that I commented upon in Defriending, Keeping Connections Sustainable and Maybe Superficial, Laurent Haug mentions his previous article Openness is difficult to scale, about how the kind of community involvement that worked for Lift in the early days just did not scale once the conference became more successful. This is a rule we cannot get escape from. Scale changes things. Success is a double-edged sword, because it might bring you into a country where the very thing that made your success is not possible anymore.

Clive Thompson explains this very well when it comes to the number of followers on Twitter, for example, in his Wired piece In Praise of Obscurity. Even if as the person being followed, you don’t really care about the size of the community gathered around you, the people who are part of that community feel its size and their behaviour changes. Bigger is not always better. More people in a community does not make it a better or even more powerful community.

This is one of the reasons it annoys me immensely when people try to measure the value of something by measuring its size. More readers does not mean I’m a better blogger. More friends on Facebook does not mean I’m more popular. More followers on Twitter does not mean I’m more influential.

I think that this is one of the things that has happened to the blogging world (another topic I have simmering for one of these days). Eight-ten years ago, the community was smaller. Having a thousand or so readers a day already meant that you were a big fish. Now, being a big fish means that you’re TechCrunch or ReadWriteWeb, publications that for some reason people still insist on calling “blogs”, and we “normal bloggers” do not recognize ourselves anymore in these mega-publications. The “big fish” issue here is not so much that formerly-big-fish bloggers have had the spotlight stolen from them and they resent it (which can also be true, by the way), but more that the ecosystem has completely changed.

The “blog-reading community” has grown hugely in numbers. Ten years ago, one thousand people reading a blog felt special because they were out-of-the-mainstream, they could connect with the author of what they read, and maybe they also had their own little blog somewhere. Nowadays, one thousand people reading a blog are just one thousand people doing the mainstream thing online people do: reading blogs and the like. The sense of specialness has left the blogosphere.

If you want to keep on reading, I comment upon another of the links Laurent mentions in Log-Out Day: Victims of Technology, or a Chance to Grow?

Defriending, Keeping Connections Sustainable and Maybe Superficial [en]

Yesterday I read Laurent Haug‘s post Defriendization is the future of social networks. (Laurent organizes the Lift conference, next month in Geneva — are you going? Here’s why you should.) I’m not sure I’m with Laurent about defriending. I guess I’m more of an advocate of being lazy about friending. That’s why I have 200+ people waiting in friend request purgatory on Facebook.

It is true, however, that with an online social network, you keep on dragging your past connections with you unless you defriend. In offline life, connections loosen with time, you stop seeing people, stop calling, stop writing, lose track of where they live… and connect again on Facebook. We have two movements here:

  • the fact that people tend to drift out of each other’s lives, and online social networks do not really have a way to reflect that
  • the fact that in a way, we like “collecting” our contacts, even if they’re not active anymore, as a way of making present or tangible some part of our past lives.

Sometimes, reconnecting with people who have drifted out of your life can be a great thing. I think that’s because in many cases, there is no real reason (like conflict, for example) for having drifted apart. It’s more a combination of circumstances and the absence of a strong incentive to not let the relationship dissolve.

I think that one of the obsessions with defriending has to do with having excessively high expectations about what one owes one’s connections. One of my keys to social media survival is “you can’t read everything”, which as far as relationships go translates to “you can’t have an active relationship with all your connections”.

It sucks, I know. I do believe that there is a psychological limit to the number of people we can handle in our lives (cf. Dunbar’s number). I also believe that social media, in a way, allows us to cheat with this — but it’s only cheating. It makes it easier to keep loose ties alive, and reactivate old relationships, but it doesn’t fundamentally change how many people in our lives we can really care about on a regular basis.

If you try to keep your online social network connections as meaningful as “regular friendships”, you can only fail.

I think this is part of the explanation of what I’d like to call “social media burnout” and that we’re seeing popping up all over the place. The links I’ve collected in relation to this theme are of high-profile social media people, but this happens to “normal” people too. They go wild about Facebook for a few months or a year, and then drop it all because they got sucked into it too much. Now, the people I’ve linked to above are not doing the “all-or-nothing” thing, and they might very well not be properly burned out, but they have in common that at some point, they have realised that their social media “life” was not sustainable as is. This happens outside social media too — but I think there is something specific to social media here, in the way that it dramatically lowers the energy necessary to establish and maintain connections.

Though one must never forget that the people at the end of our social media connections are real people, we must also acknowledge that it does not automatically entitle them to a deep, meaningful relationship with us. It’s OK to keep things superficial. It’s necessary, or your brain will fry.

Coming back to Laurent’s article, he points to three links that I would like to comment upon, in my typical rambly and disjointed blogging style ;-). I initially wrote a huge long post, and then decided to chop it up. Keep reading (after the lunch break):

Les réseaux sociaux ont-ils tué les blogs? [fr]

[en] Another one on the "are blogs dead?" meme. Nope, they're not. Surprise!

Réponse courte: non 🙂

Réponse plus longue: pas plus que les réseaux sociaux ont tué l’e-mail, et pas plus qu’internet a tué la télé (quoique…). Quand un nouveau média débarque, il force les anciens à se transformer. Mais de là à dire qu’il les tue… c’est un pas que je ne franchirai pas.

Une chose par contre est sûre: avec l’apparition de Twitter, de Facebook, et de quantité d’autres espaces qui nous permettent “d’exister en ligne”, nos activités de publication on ligne sont redistribuées sur ces différents canaux. Il y a 8 ans, lorsque je voyageais, je mettais un mot sur mon blog pour dire que j’étais bien arrivée. Aujourd’hui, j’utilise Twitter ou Facebook pour cela.

L’émission nouvo m’a interviewée il y a quelque temps pour “La fin des blogs?“, ce qui m’a donné un peu l’occasion de développer mon point de vue en vidéo (vous devez aller sur le site de nouvo pour la regarder, impossible de faire un embed, dommage). Cette discussion a aussi alimenté mon article Paid vs. Free, sur le coût du contenu et les différentes façons (bonnes et moins bonnes) de le monétiser.

Revenons-en aux blogs et à leur prétendue mort ou fin. D’abord, ça fait des années que le thème fait régulièrement surface. En tous cas quatre ou cinq ans, à vue de pif. Et les blogs sont toujours là. On aimerait bien pouvoir dire que les blogs c’est fini, parce qu’alors cela confirmerait qu’ils n’étaient qu’une mode, et non pas une des manifestations de la transformation fondamentale qu’amène internet en matière de publication et de communication — transformation d’ailleurs très menaçante pour les médias traditionnels confortablement en place (enfin, plus si confortablement, justement).

“Les blogs”, ça couvre une variété de formes d’expression dont on ne peut pas toujours aisément parler, à mon avis, en les mettant dans le même panier. Faut-il le rappeler, le blog est avant tout un format de publication. Côté contenu, on peut en faire un tas de choses (les résultats sont plus ou moins heureux). Un blog-journal n’est pas la même chose qu’un blog-roman ou un blog-réflexion ou un blog-politique ou un blog-veille-technologique ou un blog-essai ou un blog-photos ou un blog-voyage. Vous me suivez? Clairement, le skyblog, blog adolescent francophone typique des années 2004-2006, sur lequel on met photos de soi, des ses amis, de son boguet, poèmes ou autres choses glânées en ligne, est avantageusement remplacé par Facebook, qui a l’avantage de ne pas être autant sur la place publique.

En dix ans, mon blog a évolué. Mais il y a d’autres facteurs que l’apparition des réseaux sociaux qui ont joué là-dedans, que diable! On parle de dix ans, quand même! J’ai passé d’étudiante fraîchement rentrée d’une année en Inde à indépendante-experte au rayonnement international (ça sonne bien ça, je vais oublier une seconde qu’il s’agit de moi et laisser ça), transitant par deux employeurs différents en chemin. J’ai changé! C’est normal que mon blog ait changé aussi, vous ne trouvez pas?

Bon, je vais me taire, parce que je crois que c’est une question relativement peu excitante où la réponse ne fait pas grande surprise. Début 2008, j’avais d’ailleurs proposé (et animé) une table ronde là autour lors de BlogTalk 2008 à Cork, en Irlande: comment l’apparition de nouvelles technologies (Twitter en particulier) change notre façon d’utiliser les anciennes (le blog). Vous pouvez regarder la super mauvaise vidéo de l’histoire (en anglais, sous-exposé, audio pas top, début et fin coupés…) si ça vous chante.

Et là, je vais retourner écrire un autre article pour mon blog moribond :-p

Four Lazy WordPress Plugin Desires [en]

[fr] Quatre idées de plugins WordPress que j'utiliserais s'ils existaient.

Dear Lazyweb,

Here are a few WordPress plugins I’d love to use, if they existed.

  • hreflang: I’ve come to love the visual editor in WordPress (after years of hating it with a passion). The only thing I regret is that if I want to add hreflang attributes to my links, I have to go over and edit them in HTML. So I don’t do it. The little pop-up to add a URL has fields for title, target (blergh!) and class, so it shouldn’t be too hard to write a plugin that adds an hreflang field, should it?
  • unpaginate: I’ve always had mixed feelings about pagination. On the blog home page, it’s great, as it allows you to simply “read more”. On very long pages, it’s also good, because it allows you to not have to wait a whole year for the page to load. But often, if I’m on a monthly or category archive page, I’d like to be able to load all the posts belonging to that month or category so I can do a quick text search on it for something I’m looking for. What would be lovely would be a plugin that adds an “unpaginate” link at the bottom of the page (near “previous”). Upon clicking that link, the reader would be taken to an “all the posts” page with no pagination. This could be an option of the next plugin I’m going to describe.
  • post lists: I like it when blogs display full posts on their pages, but I know that in some cases it’s more practical to see a list of titles with excerpts, or even just a list of titles. This plugin would make WordPress generate list and excerpt pages for any existing URL in the system: 2009/12/list/ or tags/twitter/excerpt or category/writing/partial. These pages should not be paginated, I think (so the unpaginate plugin described above could be an option for this plugin, as the code to do it should already be included). Maybe a little admin panel to set the URL schemes and activate various options would be cool.
  • Tagul tag cloud: simple one! Give all the tags of the blog to Tagul to eat, and display the pretty tag cloud on the tags/ page. Bonus for tag clouds by month, category, and… tag.

That should keep you busy if you were looking for a little WordPress plugin coding project! Am happy to give more precise information if some kind soul is willing to give one of these a try. Fame and fortune (well, maybe not fortune) await you!

Another Video: Relevance and Curation of the Real-Time Web [en]

[fr] Une autre vidéo de moi en train d'essayer désespérément de dire quelque chose d'intelligent en réponse à des questions perplexantes, avec un cerveau grillé.

Also last December, I was interviewed by Cathy Brooks about relevance and curation of the real-time stream. In the Paris Metro, this time!

So if you enjoy watching me struggle on video while trying to answer questions, knock yourself out 🙂

Disclaimer: I was exhausted and my brain was fried — actually, we all were… see if you can spot Dana at the beginning of the video (it was during LeWeb’09).

(By the way, am I missing something, or has it become impossible to embed a YouTube video under 500 pixels wide? My layout only fits 500px, as you can see…)

Where Does Tumblr Fit in? [en]

[fr] Tumblr est un outil génial pour rassembler et republier les choses sympa que l'on trouve en ligne, agrémenté d'un réseau social à la Twitter (non-réciproque) qui nous permet de suivre sans difficultés les publications des personnes qui nous intéressent.

Last night on the way home, I was telling a friend about Tumblr. I have a blog there, Digital Crumble, and really really like using it. Many of my friends do not use Tumblr, and I realize that some explaining is not useless.

Tumblr is great as a scrapbook (scrapblog!) of content seen online. Not to say it can’t be used for original content, but that’s not where it shines (in my opinion) and I personally hardly ever put original content in Digital Crumble.

For me, Tumblr is somewhere between Twitter, Buzz, and WordPress.

One reason many people do not get Tumblr is that until you get an account, you do not know about the dashboard. The dashboard is the Tumblr equivalent to the Twitter stream. It is a neverending page of posts by people you have chosen to follow. That’s the big difference between Tumblr as a blogging tool and WordPress: Tumblr is really built around the following/being followed dynamic of Twitter and Buzz.

Here are two zoomed-out shots of parts of my dashboard page so you can see what it looks like:

Tumblr Dashboard Tumblr Dashboard

Two things make Tumblr great for collecting non-original content:

  • the “reblog” button on each post in the dashboard
  • the bookmarklet.

If you’re familiar with Twitter, the “reblog” button is like Twitter’s “retweet” button (but the Tumblr reblog button was there way before Twitter’s retweet one). See something you like in your dashboard? You can “like” it, of course, but in a click of the mouse you can reblog it, publishing it to your tumblelog and pushing it along to your followers. A lot of the content in Tumblr is visual (photographs, design, videos…) — which is pretty cool.

When you stumble upon something interesting online, you can hit the Tumblr bookmarklet, and a pop-up window allowing you to instantly publish what you’ve found to your tumblelog appears. Tumblr makes a guess as to the nature of the content, too: video, link, quote, photo. Hit publish, and get on with your browsing. Tumblr takes care of the rest — including a link to the original source.

Share on Tumblr

A lot of the things I post to Digital Crumble come from the people I’m following on Tumblr. Aside from that, I also reblog a lot of quotes from things I read online. If I’m reading something interesting, I have just to highlight the paragraph I want to save/quote, hit the bookmarklet, hit publish, and it’s on Digital Crumble. Let’s say it’s the web 2.0 equivalent of when I was a student and painstakingly copied out quotes and paragraphs from books I was reading into a small notebook. 😉 (Here’s an example of a recent quote I captured like that.)

What makes this all the more precious is that you can afterwards easily search through your Tumblr Dashboard or your own postings to bring up snippets you’ve saved. When I’m doing online research for a blog post or article, I’ll stick all the interesting snippets in Tumblr, which means I then have them handy (with link to the source!) when I’m writing up.

Finally, what I like about Tumblr is the playfulness of the community. It’s fun. It doesn’t feel too serious, or like the geek/intelligentsia quarters. I think that for non-bloggers who do spend time online reading and browsing without feeling the urge to crank out pages and pages of original writing, it’s a great publication platform to start with.

Give it a try, and let me know how it goes!

Seth Godin on Benefits of the Blogging Process [en]

[fr] A force de se concentrer sur les bénéfices qu'il y a à avoir un blog (= des articles publiés), on perd de vue les bénéfices du simple acte de bloguer -- de l'utilité pour soi de cet exercice d'écriture.

Take 90 seconds to listen to the following video:

I found it thought-provoking. It reminded me of the fourth principle in my journey out of procrastination: find pleasure in the process rather than only the goal.

What Seth Godin says here is how beneficial the act of blogging is in itself, independantly of the impact of the published post on others. You know, the therapeutic effect of writing, and all that.

I think we’ve lost track of that with all the focus on the benefits of blogging as a finished product (the published post). The process of blogging is actually what is the most precious in this whole story.

Harry Joiner, who wrote the post where I found this video, says the following about his own blogging practice, which I think is worth quoting — also as food for thought:

My point is this: For a while last year, I began to think that — for me, anyway — blogging was simply a means to a marketing end.  It was about being #1 on Google for my primary keywords, and once that was accomplished — what was the point of blogging more?  After all, I had a company to run.

Turns out I was wrong. The primary benefit of blogging is to develop and maintain a teachable point of view on something of value.  It’s about learning to communicate more effectively.  And as Seth says in the video above, “to contribute something to the conversation.”

Happy blogging!