Tag Archives: style

L’entreprise sans voix

[en]I write a weekly column for Les Quotidiennes, which I republish here on CTTS for safekeeping.[fr]Chroniques du monde connecté: cet article a été initialement publié dans Les Quotidiennes (voir l’original). Pour ne pas aller dans le mur lorsqu’on met les … Continue reading

Posted in Chroniques du monde connecté, Corporate | Tagged blog, cluetrain, écriture, entreprise, style, voix | Leave a comment

Ecrire pour un blog

[en]A few tips on writing for a blog: don’t advertise, be interesting, use your authentic voice, remember the media is conversational, and be a real person writing something. This is not easy to do if you’ve been formatted to spew … Continue reading

Posted in Blogging, Corporate | Tagged authentique, blog, bloguer, Comment bloguer?, contenu, conversationnel, écrire, écriture, marketing, promotion, publicité, style, ton | 4 Comments

Life and Trials of a Multilingual Weblog

Here is an explanation of how I set up WordPress to manage my bilingual weblog. I give all the code I used to do it, and announce some of the things I’d like to implement. A “Multilingual blogging” TopicExchange channel is now open.

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Posted in Language Geekiness, Wordpress | Tagged admin, administration, attribute, bilingual, blog, blogging, blogtalk, category, change, code, css, custom, data, differenciate, excerpt, exchange, field, hacks, hreflang, interface, keywords, lang, language, Languages / Linguistics, link, Meta, modify, monolingual, movable type, multilingual, outgoing, php, post, printscreen, reader, Real Live Code, screenshot, style, suw, topic, topicexchange, Weblog Technology, welsh, Wordpress | 38 Comments