Tag Archives: cours

Formation à l’écriture blog le 03.12.2011

[en]Giving a day-long course on blogging (the writing part of it) — how to write a blog that reads like a blog and not like press release rehash or marketing copy :-) [fr]Depuis des années qu’on en parle, ça se concrétise … Continue reading

Posted in Blogging, My work | Tagged blog, blogging, cours, écriture, formation, lausanne, médias sociaux | Leave a comment

Formateurs: et vos supports de cours?

[en]Trainers: do you make your course material freely available, or do you guard it safely for only those who followed your teaching?[fr]Au début de la formation MCMS/MSCL, nous avons décidé de rendre publics les supports de cours des intervenants. Cela … Continue reading

Posted in Does This Need a New Category? | Tagged cours, Enseignement, formation, mcms, mscl, sawi, supports de cours | 3 Comments

Alban Martin, co-création

Cours SAWI #mcms — la présentation d’Alban est disponible en ligne (deuxième partie aussi). Maturité de la marque et de l’entreprise vis-à-vis des médias sociaux: échelle. “canal” remontant non pris en compte; n’écoutent pas (exemple: Nestlé/Greenpeace “Killer” campaign) médias sociaux … Continue reading

Posted in Live Blogging, Social Media and the Web | Tagged alban martin, co-création, cours, mcms, notes, sawi | 1 Comment

Supports de cours: notre philosophie (formation MCMS)

[en]For the course I’m co-directing, we decided to make course materials available through the website instead of handing students a big fat file at the beginning of the course. Here’s an explanation of why we’re doing things this way.[fr]J’ai publié … Continue reading

Posted in Connected Life | Tagged cours, formation, matériel, mcms, partage, sawi, support de cours, transparence | Leave a comment

Formation au SAWI sur les communautés et médias sociaux: c’est officiel!

[en]It’s official! Here’s the announcement for the 1-year course (20 days broken up in 5 modules of 4 days each) I’m co-directing here in Lausanne. It’s a course on online communities and social media, covering strategic (designing your own online … Continue reading

Posted in My corner of the world, My work, Social Media and the Web | Tagged bernard barut, communautés, community management, cours, formation, geneviève morand, lausanne, médias sociaux, réseaux, réseaux sociaux, sawi, stephanie booth, suisse | 7 Comments

Se protéger sans s’aliéner ses clients

[en]One of my big headaches these days is figuring out a solution to protect myself from client cancellations, without being too client-unfriendly. I’ve had a wave of last-minute cancellations of half-day training sessions which had been booked weeks in advance … Continue reading

Posted in Being the boss | Tagged annulation, bon de commande, clients, conditions, Consulting, cours, facturation, formation, mandat, négotiation, paiement | 9 Comments

Pas Superwoman!

[en]I’m postponing the blogging seminar (similar to the surprisingly successful one I gave at LIFT08) I was planning to do at the end of this month. I can’t both promote Going Solo and this seminar correctly at the same time … Continue reading

Posted in Being the boss | Tagged apprendre, blogging, blogs, bloguer, busy, Comment bloguer?, Consulting, cours, entrepreneuring, initiation, My work, séminaire, superwoman, travail | 3 Comments

Cours d’initiation aux blogs le 26 février

[en]On February 26th I will be holding my first public blogging class (beginners) at the ISL. The workshop I am holding tomorrow morning at LIFT covers the same material, but in English.[fr]Mise à jour, 13.02.2008: ce cours est repoussé car … Continue reading

Posted in My corner of the world, Wordpress | Tagged apprendre, atelier, blogs, bloguer, comment, Comment bloguer?, cours, Events, faire un blog, formation, français, lausanne, séminaire, Wordpress | Leave a comment

Quelques pages en français

[en]I’ve added some French content to stephanie-booth.com. One page describing my standardized offer for blogging in business (of course, other packs can be negotiated — this is mainly to help my clients get started). Another detailing private classes I offer … Continue reading

Posted in Being the boss, Corporate, My corner of the world, Social Media and the Web | Tagged apprendre, blogging, Blogs et entreprises, bloguer, business, communication, Consulting, corporate, cours, entreprise, formation, initiation, lausanne, New Content, new media, nouveaux médias, Social Media and the Web, suisse romande, training | Leave a comment

Qui prendrait des “cours de blog”?

[en]The “first steps in blogging” seminar I’m putting together is not about “blogging in business”, which tends to open up the whole Cluetrain can of worms leading to discuss communication strategy in general. It’s aimed at “normal people” who would … Continue reading

Posted in Corporate, My corner of the world, My work | Tagged blogs, Blogs et entreprises, cluetrain, Comment bloguer?, cours, entreprises, informatique, lausanne, particuliers, pme, public cible, suisse romande | 12 Comments