Tag: algorithm

Where Have All The Bloggers Gone? [en]

What is happening for me right now is interesting. During my Facebook exile, I reconnected with the social networks that I had been present on in a very passive manner these last years. I also wrote more on my blog (here!), and made an effort to get back into reading other blogs, even though I have never been a really huge blog reader in my past. I installed an RSS reader, and started subscribing, process which is now pretty frictionless. To my surprise, there are lots of blogs! Lots of people still blogging! Lots of people who took up blogging way after the Golden Era of Blogs! I see them show up here and there on Mastodon and Bluesky, and of course, in blog posts.

In the few days since I’ve been back on Facebook, I have been struck by the pretty much total absence of blogs in my newsfeed over there. And when I think about how little visibility my Facebook updates pointing to my blog posts get, unless I jump through hoops like posting a screenshot, writing some text, putting the link in the first comment (talk about friction!), I realise that it is not so much because of blogs or bloggers, but because of how Facebook treats outgoing links, and how the algorithm prioritises things.

It reduces the visibility of blogs, therefore inciting people to post directly on the platform rather than on their blog (definitely what happened to me) or go elsewhere to share their blog links and abandon Facebook (what others have done).

Another thing that blogging more these days has made me realise is that, as I mentioned previously, I do not like blogging on my phone. Even though the WordPress app is nice and everything, the length and nature of the blog post is something which, to me, lends itself much more to being typed out on a keyboard in front of a decent screen. But since I went through the exercise of writing a blog post on my phone the other day, I have done it again. In particular, I have written drafts, started blog posts which I then finished on my computer. And at one point in that process, as my thumbs were tiring, I switched to dictation. And that is the key. Dictating on the phone.

Dictation is not perfect. But it is something I know how to do. Over 20 years ago, I spent nearly a whole year without touching a keyboard. During that year, I not only blogged and participated in online life, but I wrote my dissertation, worked in a telecom company, and sat for my final university exams. Dictation on my phone today does not allow me to “speak corrections” in the text I am writing, but it does now allow seamless transitions between dictation and keyboard, and the recognition quality is pretty good.

One of the things that happened during the Rise of The Socials is that our online activities became more and more “phone first”. And for me at least, blogging being primarily a “desktop computer” activity, and the socials being extremely well calibrated to mobile phone use, that definitely encouraged my drift away from blogging and into the socials.

So, clearly, for me, starting blog posts on my phone, even if I finalise them on the computer, and using dictation to write stuff down is definitely a way to remove friction from blogging, by bringing it to my phone, and providing it some of the immediacy of the facebook post.

Previously, I would spend my time having ideas like “oh, I need to blog about this!” but it was never the right moment to sit down at the computer and spend an hour or two typing it out. Not because I am a slow typer – on the contrary – but because I am not exactly concise, and I like putting links in my blog posts, so I often go down rabbit-holes looking for the right link for this or that.

Now, as I did this morning, I open up my WordPress app, and start dictating a blog post into it. Right now, I am pacing back-and-forth in my apartment and dictating this, instead of preparing my breakfast, but that is another story. At least I am capturing my idea. It will be 90% written and ready by the time I put down my phone, and all I will have to do on the computer a little bit later is make a bunch of corrections (I am“dirty dictating” without correcting much so that I can go fast), add links and a photograph (because I like photographs, and the WordPress app has made it super easy to add them to my posts from my phone), and publish it.

So, the bloggers are there. But if you live on Facebook, you might just not be seeing them.

Appeal Regarding the Suspension of my Facebook Account @stephtara [en]

Given the official appeal process for the suspension of my account did not provide me with the opportunity to argue my case, I am doing it here.

I believe that my account, like others, has been wrongfully suspended in the context of the “Facebook ban wave” that has been going on these last weeks and months. I would like my appeal to be reviewed by a human being.

An authentic personal Facebook account

My account has been active since early 2007 and has been used to post authentic content and share photos, links and insights with my large network.

Over the years, I have also created and managed various support communities using Facebook groups (most notably and recently, for diabetic cats) as well as pages – for my cats, or my business and projects when I was self-employed. I actually helped many small or medium businesses here in Switzerland get set foot on facebook back in the early days and have been a strong advocate for what the platform has to offer both people and organisations.

I have done my best to use the platform to connect with people, add value around me, share personal content or high-quality information, promote respectful discussion – in a nutshell, use Facebook for what I understand it was designed for. I am also known as a blogger, since the year 2000, and I bring the spirit of collaboration, “not-for-profitness” and openness of the early social web to everything I do.

With this suspension, not only have I lost access to a large part of my network and reach, but I have lost irreplaceable memories of beloved people and pets, nearly two decades of my past, and a trove of information on a wide variety of subjects that I regularly referred to, using Facebook to “bookmark” ressources and interesting ideas. My network and communities on the platform have also been impacted by the disappearance of my content.

Details of the suspension

On Friday August 22nd, early afternoon, I made a comment in a 7000-member Facebook group I have be administering for over 7 years. The comment contained a link to a Discourse test site I was trying out. I immediately received notification that my account was suspended for 180 days for infringing community standards regarding cybersecurity. I appealed, confirming my phone number and providing a video selfie in the process. I have not heard anything back from facebook despite the appeal instructions indicating that appeals are reviewed in a bit over a day. I am confident that my account has not been hacked or otherwise compromised.

Earlier in the month, I got a warning concerning the removal of about 10 of my previous posts for various community standards infringements (mostly “spam”, without possibility of appeal. Here are some examples of removed posts:

This removals were accompanied by a warning that further infringements might put my account at risk, but I had no way of indicating that these were most certainly false positives, or of knowing which of my many posts or comments in the future might be similarly flagged.

Background and impact

Over the years, I have been faced with an increasing number of these kinds of post or comment removals which clearly seem to be in error. Sometimes an appeal is possible, sometimes not. Removals are regularly reversed. As the admin of a large and active support group, we are regularly faced with “waves” of posts misidentified as spam, moderators being blocked from mentioning members in the group, or messages being removed from community discussion channels while we try to help our members.

I assumed, knowing my use of Facebook is in line with community standards, that the post removals of early August would be reversed. I understand that algorithmic adjustments can have unforeseen consequences and that some hiccups can be expected.

As the administrator of a large and very active support group, and as a “hyperactive link-sharer”, I also understand that some of my behaviours on the platform could conceivably trigger red flags. For example, as a group administrator of a very active and engaged support group, I have often been in the situation of contacting people “I do not know” (group members) by Messenger. I also post messages that have similar content and mention groups of members, because we work very hard on keeping our members engaged and active – something that is appreciated and appropriate in the context of our group.

The main group I administer has been supporting French-speaking owners of diabetic cats since 2018 and is recognised for its high quality in terms of content, moderation, support and community. Veterinarians send their clients to us – and in parallel, I run a separate group for professionals counting 3000 members. This thriving community is now at risk, having lost not only its founder, but also the valuable content I have posted to it over the years.

I sincerely hope that this appeal may reach somebody in a position to give my account a fair evaluation regarding my respect of community standards. Also, given the many people around the world who find themselves in situations similar to mine, I hope that Meta, as a company, will commit to improving the way content and accounts are flagged, and to providing an efficient path to appeal for those of us who find ourselves unjustly removed from the platform.

Thank you for your attention.

I can be reached on Bluesky, Mastodon, Threads or LinkedIn. Or here in the comments, of course.