Category Archives: Corporate

Use of social media in business.

Lancement du blog de voyage ebookers.ch

Posted on 20.01.2009 by Stephanie Booth

[en]I’m pretty excited to announce that we’re launching the ebookers.ch travel blog in French. The blog is managed by the Swiss online media company Blogwerk, and I’m the editor, and we have a team of blogger-authors writing the posts (I … Continue reading →

Posted in Corporate, My corner of the world, My work | Tagged Announcements, blog, blogging, Blogs et entreprises, blogwerk, Citations, Consulting, ebookers, ebookers.ch, Media, Offsite, suisse romande, switzerland, user/07467067922840649993/state/com.google/read, voyage | 1 Comment

Facebook, employés et entreprises

Posted on 08.10.2008 by Stephanie Booth

[en]A radio talk show tomorrow will be devoted to facebook at the workplace. Swiss companies in general completely ignore facebook, and employees are often very naive in the way they expose personal information on their profiles. Teenagers aren’t the only … Continue reading →

Posted in Corporate, My corner of the world, Social Media and the Web | Tagged Blogs et entreprises, Education, employés, entreprises, facebook, nouveaux médias, Press, prevention, Social Software, suisse romande, switzerland, vie privée | 2 Comments

“Je fais des sites internet”

Posted on 24.09.2008 by Stephanie Booth

[en]I’ve decided to start targeting small local businesses (shops, the plumber, etc.) who do not have a web presence, and offer them a cheap-clean-simple solution to have one.[fr]Je traverse au vert, en sortant de la Migros. Une voiture dont le … Continue reading →

Posted in Being the boss, Corporate, My corner of the world, Personal, Social Media and the Web | Tagged Announcements, Blogs et entreprises, Consulting, création, fabrication, freelancing, indépendante, internet, Life Updates, site, site internet, site simple, site web, suisse romande, web, Weblogs | 9 Comments

Blogging Web 2.0 Expo Europe: une opportunité pour blogueurs

Posted on 04.09.2008 by Stephanie Booth

[en]It’s been a while now: Suw Charman-Anderson, Nicole Simon and I have been plotting lately to design “Blogging Web 2.0 Expo Europe”, a blogger outreach programme for the famous O’Reilly/TechWeb conference Web 2.0 Expo Europe taking place in Berlin on … Continue reading →

Posted in Corporate, Technology | Tagged Announcements, berlin, bloggers, blogging, bloggingw2e, Blogosphere Interest, Blogs et entreprises, conference, europe, Events, nicole simon, o'reilly media, outreach, programme, stephanie booth, suw charman-anderson, Technology, techweb, w2e_europe, web20expo | 8 Comments

Seminar on Social Media Adoption in the Enterprise

Posted on 24.06.2008 by Stephanie Booth

[fr]Dernier jour pour s’inscrire au séminaire sur les stratégies d’adoption des nouveaux médias dans l’entreprise organisé par mon amie (et néanmoins experte de renommée internationale) Suw Charman-Anderson. C’est à Londres, ce vendredi.[en]My friend Suw Charman-Anderson is organising a seminar this … Continue reading →

Posted in Corporate, Social Media and the Web | Tagged Blogs et entreprises, enterprise, fruitful seminars, lloyd davis, seminar, Social Media and the Web, Social Software, Software and Tools, suw charman-anderson, training, workshop | Leave a comment

Quelques pages en français

Posted on 22.01.2008 by Stephanie Booth

[en]I’ve added some French content to stephanie-booth.com. One page describing my standardized offer for blogging in business (of course, other packs can be negotiated — this is mainly to help my clients get started). Another detailing private classes I offer … Continue reading →

Posted in Being the boss, Corporate, My corner of the world, Social Media and the Web | Tagged apprendre, blogging, Blogs et entreprises, bloguer, business, communication, Consulting, corporate, cours, entreprise, formation, initiation, lausanne, New Content, new media, nouveaux médias, Social Media and the Web, suisse romande, training | Leave a comment

Adapting to Budget: “on peut tout faire avec tout”

Posted on 14.01.2008 by Stephanie Booth

[fr]“On peut tout faire avec tout”, me dit une copine designer avec qui je parle d’un mandat pour ma conférence, Going Solo. Ce qu’elle veut dire, c’est qu’il y a généralement moyen de s’adapter au budget du client. C’est vrai … Continue reading →

Posted in Being the boss, Corporate, Social Media and the Web | Tagged adapting, blogging, Blogs et entreprises, budget, business, coaching, Consulting, corporate blogging, corporation, enterprise, entreprise, freelancing, learning, Social Media and the Web, Social Software, teaching, Theories on Life and the World, Thinking, training | 6 Comments

Qu’est-ce que je fais, au juste?

Posted on 28.12.2007 by Stephanie Booth

[en]Roughly the French equivalent of the post Working on My Professional Site, with an added question in the end. I’d like to provide a list of the talks I’ve given and clients I’ve had. Most of my commercial clients have … Continue reading →

Posted in Being the boss, Corporate | Tagged Blogs et entreprises, brainstorm, clients, conférences, consultante, Consulting, definition, description, indépendante, marketing, nouveaux médias, promotion, web2.0 | 10 Comments

Marketing expérientiel vs. publireportage

Posted on 23.12.2007 by Stephanie Booth

[en]A post by a French blogger made me realise the fundamental difference between being “paid to blog” (à la PayPerPost, to take the worst cases) and experiential marketing. In EM, publication of the post is a means, not an end. … Continue reading →

Posted in Being the boss, Connected Life, Corporate | Tagged advertising, blog business, bloggers, blogging, Blogs et entreprises, blogvertising, business blogging, Citations, cluetrain, Consulting, Essay-Like, experiential marketing, freelancing, izea, marketing, marketing expérientiel, Online Culture, paid to blog, payperpost, publireportage, stowe boyd, thierry bézier | 3 Comments

Qui prendrait des “cours de blog”?

Posted on 17.12.2007 by Stephanie Booth

[en]The “first steps in blogging” seminar I’m putting together is not about “blogging in business”, which tends to open up the whole Cluetrain can of worms leading to discuss communication strategy in general. It’s aimed at “normal people” who would … Continue reading →

Posted in Corporate, My corner of the world, My work | Tagged blogs, Blogs et entreprises, cluetrain, Comment bloguer?, cours, entreprises, informatique, lausanne, particuliers, pme, public cible, suisse romande | 12 Comments