Pet Peeve: Marketers and Advertisers Cold-Sending Junk E-mails [en]

[fr] Un truc qui m'énerve: les e-mails non-sollicités me proposant des liens ou autres ressources pour mes articles. Ou de la pub pour mon blog.

I’m sure you all get these. They’re bloody annoying. Here’s the last one I got:

Subject: Interested in Purchasing Advertising:


I need this type of placement could you do this?

1. We will provide php file with plugin source code

2. Webmaster will need to FTP to root folder of blog, then open folder wp-content/plugins

3. Webmaster will need to create folder ‘footerlinks’, then enter that folder and upload php file that we provided

4. Webmaster will need to log into blog admin area, click ‘Plugins’ in left menu, click ‘Installed’ in submenu, find plugin named ‘Footer Links’ and click ‘activate’ link

5. After that links will appear at the bottom of the blog like here [redacted] see our links in footer.

Very simple work just 1,2 minut only,Our links show on your old ABOUT PAGE.

i can give you $200 for uploading our php file for 1 year time period only.

Let me know are you agree if you agree then send me paypal id please.

Waiting for your Answer


And another:

Subject: Interested in Purchasing Text links Advertising

I am basically interested for business reasons. I found your site:”” really enchanting and would like to buy a number of text-links on your website. Let me know if you would like to hear more of this.We will provide php file with plugin source code.i need links on your old Post.Give you all instructions.I can offer you a good price.


Subject: Partnership with an OTA

Dear Editor,

I would be interested in buying a simple text based advertisement on your website.

The advert will be text, not a visual banner. It will appear on a single page of your website.

The text link will be Travel related ( ex: airplane ticket,airfare, etc.. )

We pay an annual fee to you as soon as the advert is live. It is a straight forward process and we work with you to make sure we fit naturally with your site.

If interested we can also provide you with Unique Travel Articles.

Please let me know if you are interested and I’ll send you more details.

If Possible can you send me a link of the page where you would accept advertising on?

Here is one of the latest, which prompted me to write today:

Subject: An Inquiry About an OpenCourseWare Database

I’m reaching out to you because I was extremely impressed with the content that you have created on As a writer and researcher in the education field, I sometimes find it very difficult to track down good web resources for prospective students–I just wanted to say that you’ve done a great job with your site.

Do you have any interest in adding a supplemental resource that provides your readers with links to hundreds of OpenCourseWare classes? I think could be really valuable for your site’s visitors because the classes are free and cover a wide variety of subjects.

If you’re not the right person to contact, can you let me know who is?

Adding insult to injury, my silence resulted in three follow-up e-mails over the last months. Three! Sure, following up is good. But at some stage it morphs into pestering.

Follow-up #1

I wanted to follow up with you and make sure you had received my email I sent a little bit ago regarding my research project, [redacted].

I had contacted you initially because I believe the readers on your site would find our OpenCourseWare informative and valuable. It would be great to have you include a link to the resource somewhere on your site. Do not hesitate to get back to me with any questions!

Thanks, I look forward to working with you!


Follow-up #2

I hope all is well! I am writing to follow up with you about the resource — [redacted] — I sent you a few days back. Let me know if I can answer any questions for you in regards to it or myself.

Thanks for your help. I look forward to hearing back from you!


Follow-up #3

I hope this message reaches you well. I am following up with you to see if you had the opportunity to review the resource that I sent you?

Please let me know what you think, I look forward to hearing any feedback you might have.

In your book, do these contact attempts qualify as spam? For me, they aren’t technically spam, as they seem to have been sent out by hand and by human being robots, and therefore do not really meet the criteria for automated mass-sending.

But the end result is pretty much the same. They’re just noise. How do you deal with them? Respond, or straight to the spam box? Or ignore, at the risk of being pestered?

If you know more about the (misguided?) process that results in this kind of junk arriving in blogger mailboxes, I’d love to hear about it.

Here are a few other choice morcels for you, and I’m out to enjoy the Spain sun a while.

Subject: Education News Resource Inquiry

I recently came across your page at

I am emailing you because I am a contributor to the online education publication,, and have been active in spreading the message about it. The site is a vast resource of education news from K-12 and higher education policy and politics all the way to education technology. The editorial efforts of the site have been cited by the New York Times, Washington Post and Cato Institute while also being added as an educational resource in the New York Times Education section.

Given the quality of our writing and breadth of topics discussed, I thought this resource could be of interest to you and those who frequently visit your site. Please let me know what you think; if interested, it would be great to see it listed on your site for others to read and refer to.

Thanks for your help and I look forward to hearing from you soon.


Subject: Graphic on How Taking a Break is Saving Your Life

My name is Kayla and I came across after searching for people that have referenced or mentioned workplace health. I am part of a team of designers and researcher that put together an infographic showing why skipping out on your work break might be killing you. I thought you might be interested, so I wanted to reach out.

If this is the correct email and you’re interested in using our content, I’d be happy to share it with you. 🙂


Subject: Infographic about How Plastic Bags are Suffocating the World

My name is Kayla and I came across after searching for people that have referenced or mentioned the importance of living green. I am part of a team of designers and researcher that put together an infographic showing why plastic bags are ruining the environment and the impact of plastic bag bans. I thought you might be interested, so I wanted to reach out.

If this is the correct email and you’re interested in using our content, I’d be happy to share it with you. 🙂

6 thoughts on “Pet Peeve: Marketers and Advertisers Cold-Sending Junk E-mails [en]

  1. I do get these… If the infographic seems useful and on-topic I might use it, but as a psych person I am very cynical about the research behind most infographics…

    Pitches will come as your blog gets more popular. I say they are spam. Maybe not the down and dirty kind of spam but unsolicited nuisances nonetheless. Like telemarking phone calls, which I ignore also.

  2. For me they are spam.

    Actually, as I manage somehow… many blogs, and some of my adresses have been leeched (the info@, etc) I can sometimes receive the same proposal with the same exact wording ten times a day.

    When I’m in a bad mood, I report them to their FAI and some honeypot sites, to have their IP blacklisted.

  3. I get these, particularly the supposed educational emails, and I send them to spam.

    I find them frustrating as they will persist after the 1st and 2nd and 3rd reminder.

  4. The vast majority of these are SEOs backlink farming. The want to get links to thir clients sites by any mean possible, and there are enough gullible or desperate bloggers to make mass mailings like this viable.

    Always check the code for info graphics – sometimes they contain links to porn or gambling sites.

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