[fr]
Etat des lieux. Beaucoup à faire, beaucoup à bloguer. J'ai besoin de m'organiser.
[en]
So, here I am in Berlin, for another 24 hours or so. I’m giving my talk for the <head> Web Conference this evening at 6pm. You can still buy tickets — it’s an online conference, so there is no commuting involved to attend, and it’s going on today evening and tomorrow too.
I have many blog posts to write, and I don’t know what to start with. One about conference endings (I was very disappointed with the way Web 2.0 Expo fizzled out), one about the opening of ECLAU, the Lausanne Coworking Space (November 3rd I get the keys!), one about the blogger outreach programme for Web 2.0 Expo (it was a huge hit), and a bunch of others that I’ve forgotten about, though I remember myself saying out loud “gosh, I have to write a blog post about this” quite a few times during this trip. Oh, here’s one I just remembered: a blog post on selling wine online, for a Lausanne guy I met at a networking event a few weeks back who was telling me blogs have no role to play in business and that you can’t sell wine online. Oh, and how I read blogs. And others.
As you can probably make out, I’ve got lots of “stuff” going on these days. Good stuff, luckily. Stuff including business opportunities. It’s very encouraging to see that since I’ve been a bit more direct about stating that I need work, things have been picking up. My financial situation is still far from sorted out, but it’s now headed in the right direction. I’m still trying to come to terms with the idea that I can be good at my job whilst being crap at managing finances and actually selling my services. This is some of the stuff I’ll be talking about tonight, by the way.
So, beware, braindump. It makes me feel better, and it’s a way of giving news without really going into the details.
- send out a newsletter: and to say I was afraid of sending them out too often!
- write the damn blog posts: as I said above…
- coworking space: get internet, compose “sign-up” form, draft out house rules, set up blog, set up mailing-list, set up wiki, organise furniture arrival, scare up people to help cleaning, supervise knocking down wall, plan walling out conference room, look at finances
- work for various clients: a couple of wordpress upgrades, back-to-back meetings all week when I get home, get back to silent ones to make things move forward, get back to people who contacted me during my travels, look at calendar and scream silently…
- LeWeb blogger accreditation: send codes out to about 200 people, set up mailing-list, hash out details, monitor everything, deal with edge cases (there are always edge cases…)
- Spread The Tech: not yet announced, keep the ball rolling, wiki + basecamp + blog about it, prepare announcement, start organising…
- personal: review finances, get organised, prepare travel (yes, more travel), continue working on self-promotion, deal with post-conference business cards (not too many this time, thankfully), catch up on Flickr upload + tagging backlog, blog maintenance like upgrade thesis, remove disqus (?)
There! I’m feeling a little lighter now. Sorry if you didn’t follow everything.
{ 1 comment… read it below or add one }
Read your blog, usually catching up with lots of stuff.
Here’s something I read a while back about marketing wine online. Seems like it does work.
“The Art of Marketing Wine
My friend Richard Shaffer of Israeli Wine Direct interviewed my other friend Roger Dooley of the Neuromarketing Blog. The interview is called “This is Your Brain on Wine.”Ostensibly the interview focuses on wine, but it’s applicable to marketing in general. Here’s an example of a Dooley answer from the interview:
Effective Internet marketers let customers do some of their own categorization. Many customers will want to view wines by varietal, for example. Some may want to view products by price range, or country of origin, or winery. Giving visitors some simple options to drill down to what they want quickly improves the chance of a sale.
Check it out because you’ll learn things about sales and marketing that you can use in your business.”
Cheers