Comments on: 5 Lessons in Promoting Events Using Social Media (Back to Basics)

By: Aimee

Aimee — Thu, 09 Oct 2008 06:17:31 +0000

Great blog. I am also in the midst of promoting an event in Toronto - with a strong emphasis on social media. I feel a little better knowing that I am using the same avenues of promotion that you have outlined above. It truly does take forever, there is no magic wand to make your event promotions go viral. Insights are much appreciated.

By: Jonathan

Jonathan — Sat, 30 Aug 2008 02:50:11 +0000

Social networking giants like MySpace and Facebook often remind of swiss army knives. They've got all these nifty little gadgets on them that make you definitely want to own one, but nothing on there that actually performs their function as well as they should. Although we are still in an early stage of the social phenomenon, myspace, facebook etc. have inadvertently become the dinosaurs of the genre. The future belongs to sites like Linked In, techcrunch, eventorb etc. that have taken apart the swiss army knife and specialized on one piece or the other to perfect their functionality.

By: Fruitful Seminars & Events » Q: What does promoting an event have in common with the adoption of social tools in the enterprise?

Thu, 24 Jul 2008 09:43:19 +0000

[...] Booth has written a great post over on Climb To The Stars, 5 Lessons in Promoting Events Using Social Media (Back to Basics), wherein she talks about the difficulties she faced when she was promoting her conference, Going [...]

By: Going Solo » Six Things to Make Blogging About Going Solo Leeds Easier

Going Solo » Six Things to Make Blogging About Going Solo Leeds Easier — Thu, 17 Jul 2008 09:26:13 +0000

[...] an event like Going Solo is a huge amount of work — often more than what you’d imagine (and more than what I imagined initially). [...]

By: Becky Carroll

Becky Carroll — Wed, 02 Jul 2008 05:59:30 +0000

I like the way you promote social media but also remind us that it is really about the relationships we build with people that makes the difference. I plan to show your blog post to my “Marketing via New Media” class (at UC San Diego), which has many international marketing students.

Let me know if you want to bring this conference to San Diego!

You rock!

By: Becky Carroll

Becky Carroll — Tue, 01 Jul 2008 23:59:30 +0000

Let me know if you want to bring this conference to San Diego!

You rock!

By: Promoting events using the social web.. « backpass.org

Promoting events using the social web.. « backpass.org — Thu, 19 Jun 2008 14:59:47 +0000

[...] ran the Going Solo conference for freelancers in the wacky world of the social web and she has documented her experiences of using social web tools and more traditional methods (not least hard work and one-on-one [...]

By: 5 lessons in promoting your brand

5 lessons in promoting your brand — Wed, 18 Jun 2008 16:09:19 +0000

[...] Booth recently ran a conference for freelancers called Going Solo. As a follow up, she discussed 5 Lessons in Promoting Events Using Social Media. Taking the lessons to heart, she also promoted the post through various tools. Suw has looked at [...]

By: Coworking Léman sur Facebook « Coworking Léman

Coworking Léman sur Facebook « Coworking Léman — Wed, 18 Jun 2008 12:21:48 +0000

[...] 18, 2008 par Steph J’en faisais le constat sur CTTS tout récemment, pour toucher les gens, il faut aller à leur rencontre. Personnellement, si possible, et dans tous [...]

By: FutureGov » Useful links » links for 2008-06-16

FutureGov » Useful links » links for 2008-06-16 — Mon, 16 Jun 2008 23:35:35 +0000

[...] Climb to the Stars (Stephanie Booth) » 5 Lessons in Promoting Events Using Social Media (Back to Ba… As it says. Worth a read (via Carrie Bishop) (tags: events twitter) [...]

By: Event Promotion With Social Media - Harder Than It Looks | Event Planning & Marketing

Mon, 16 Jun 2008 22:32:35 +0000

[...] 5 Lessons in Promoting Events Using Social Media (Back to Basics) [...]

By: Suw

Suw — Mon, 16 Jun 2008 18:15:46 +0000

Really good advice. I'm promoting my own event at the moment - http://fruitful-socialtoolsadoption.eventbrite.... - about adoption of social media in business. Sending out lots of personalised emails is exhausting, but I'd feel uncomfortable spamming people.

This is my first event too, although it's much smaller than yours, I can totally empathise with what you went through with Going Solo. The problem I have is not just about finding the time and energy to promote my event whilst also having to put the nuts and bolts of it together so that it functions as a full day seminar, but also, what do I do next time round? I'm hoping to run a number of seminars on different subjects, at a frequency of one a month when things get going. But I don't want to keep bothering people with emails... we have a mailing list, but few people are signing up to it.

How does one effectively promote regular events without getting on people's nerves?

By: My del.icio.us bookmarks for June 14th through June 16th » the billblog

My del.icio.us bookmarks for June 14th through June 16th » the billblog — Mon, 16 Jun 2008 12:18:15 +0000

[...] 5 Lessons in Promoting Events Using Social Media (Back to Basics) - Solid advice from Stephanie Booth [...]

By: Suw

Suw — Mon, 16 Jun 2008 12:15:46 +0000

Really good advice. I’m promoting my own event at the moment - http://fruitful-socialtoolsadoption.eventbrite.com/ - about adoption of social media in business. Sending out lots of personalised emails is exhausting, but I’d feel uncomfortable spamming people.

This is my first event too, although it’s much smaller than yours, I can totally empathise with what you went through with Going Solo. The problem I have is not just about finding the time and energy to promote my event whilst also having to put the nuts and bolts of it together so that it functions as a full day seminar, but also, what do I do next time round? I’m hoping to run a number of seminars on different subjects, at a frequency of one a month when things get going. But I don’t want to keep bothering people with emails… we have a mailing list, but few people are signing up to it.

How does one effectively promote regular events without getting on people’s nerves?

By: Elmine Wijnia

Elmine Wijnia — Sun, 15 Jun 2008 16:49:11 +0000

Oooh, that sounds confusing when i review my seesmic comment. What I meant to say is, Ton often claimed that organizing a BlogWalk is not a big deal, but looking over his shoulder I saw how much 'communicating effort' every event took.

I thought I'd give the video comment a go, but it turns out to be more difficult for me to express myself oraly in English than it is in writing